Ageas Seguros launches today a new advertising campaign directed towards television and radio. Under the motto "Your world is made of little worlds. Ageas Seguros has the solution for each one.", the presenter and actress, Filomena Cautela, and the actor Nuno Távora are the leading actors.

The campaign illustrates the world of solutions that Ageas Seguros has to offer for the prevention and protection of all people, families and companies, always remembering the fundamental role that the Mediator has in the counselling and proximity relationship offered.

Composed by two videos, the first intends to make a general presentation of the communication concept of the insurance company, and the second present the commercial campaign of the product “Safe House”, offering more assistance until September 30^th. The campaign will also be present in radio, digital medial, printed press and ATM network.

Ageas Seguros continues to reinforce its territory with colours within a sector so often seen as grey. By renewing the graphic line, the Insurance Company continues to invest in a communication concept for all, identifying the colours used in its communication pieces with the colour-blind code.

According to Alexandra Catalão, Marketing Director of Ageas Seguros, "We want to present a brand that is closer to the Clients, with an innovative and differentiating image and a unique territory of colour in the insurance sector. The new concept arises from the natural evolution of the brand, that continues to place itself in a differentiating manner, with confidence and proximity to the People. The choice of the leading actors reinforces the continuous work we have been presenting in all our campaigns, with the Mediator at the centre of the daily counselling to our Clients, representing and understanding how to protect the world in which they live. Filomena Cautela and Nuno Távora transport us to that reality. We believe, therefore, that this new campaign allows to transmit the understanding of the needs of our Clients and the proximity investment of our Mediators and services.”