Brand bets on small gestures for the prevention of the disease.
In the main period of incidence of influenza cases, Médis is investing in a campaign to raise awareness of its prevention.
Reinforcing its position in the prevention and promotion of health, Médis wants to be closer to the Portuguese daily life, through preventive health actions that contribute to a healthier population with a better quality of life.
Influenza is a seasonal respiratory disease that affects the Portuguese population every winter, with a greater incidence in the younger, elderly and chronically ill groups, which can lead to hospitalization complications. The Médis initiative focuses on useful tips and advice that reinforce prevention as the best defense for the disease. This is the message that supports the awareness campaign, showing how small gestures can make a difference in the appearance, contagion and treatment of the flu.
Did you find this content useful?