Médis was recognized with the "Brand of Trust" award in the Health Insurance category, having already received the "Consumer Choice" and "Senior Choice" awards at the beginning of the year.
The distinction proves the bet of the brand in the creation of a close relationship with the Customer and in the adaptation of its proposals to each person and appropriate to each stage of life. After launching the first specific health insurance for dental medicine and having inaugurated the first Clínica Médis, the insurer once again raises the trust of consumers.
According to Rita Travassos, Director of Marketing at Médis, "The most important are the Customers and their trust in Médis, so this distinction is such an important recognition of a work where the main focus is people, where and how they need to we. We want to provide a dedicated, close and permanent follow-up on health care, in a continuous bet on the values that the brand assumes and practices: proximity and convenience, quality in service, innovation and competitiveness in the offer. The future is to continue to develop solutions focused on knowledge and proximity to Customers, adapted to their specific needs, providing a service of excellence and worthy of the trust of all."
It should be remembered that Médis has renewed its visual identity thinking about the future, consolidating its commitment to bet on preventive health solutions that contribute to a healthier and more quality society. The brand believes that there is not only one Médis, but as many as its Customers.
The 19th edition of the Brands of Trust study was developed by Seleções magazine of Reader's Digest from September 17 to November 30, 2018 and included a sample of 12,000 respondents, where the inhibition of two years for those who have already participated in the two previous questionnaires , enables a dynamic panel.
The study consisted of an anonymous open-ended questionnaire, via postal or online, where participants freely referred to the brand they trust the most in the 60 categories of products or services. The margin of error of the study was 2.9% and the sample weighted in the variables gender and age.

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